My name is Mark Schroeder. I’m an entrepreneur–and an aspiring fiction writer. I’m reaching out to you because, you see, you and I, we share one and the same experience: we have finished a novel and now we are both looking for readers. Just where are they, anyway? Have you found them?
We’ve both turned to the “How To” guides of John Locke, Jason Matthews, M.R.Mathias, and others; and of course we’ve looked at the web sites of Hocking and Konrath, to see if there is any secret sauce that they have that we need to add to our own narrative sauce.
We started a Twitter account, and what a great thing that is, but it’s also a bit of a feeding frenzy, isn’t it, one that you’re compelled to join for no other reason than to not be left behind? And of course there is Facebook and LinkedIn and the numerous reading communities to join, the book covers to be designed, the editorial to see through and etc. It’s a friggin’ full-time job, it is. And with poor pay. At least for now.
Really, this doesn’t feel much like a revolution to me; or, rather, it’s one that is taking place in fits and starts. I get it that “social” may well change the nature of the act of reading, or that the Kindle may impact comprehension and reading speed, that you can store your whole library on it (Bezos is brillliant), but really, I’m interested in How To Sell Books. Aren’t you?
Right now, we are all looking to attract readers to us. When I think of that, for some reason I am reminded of what Marx said about Hegel, that he had “stood him on his head.”
So, here’s where I start: it has to to with direction. Perhaps we need to change it.
The next step? A visit down the rabbit hole so I can see what tools are down there that help writers do “this marketing” thing better. I will share what I find, but would welcome your thoughts. What do you need to do a better job at marketing yourself as a writer? What would be your “perfect” tool?
I look forward to your comments!